Good Example of Marcom

Marcom is tech writer-ese for “marketing communications. We say that all marcom people are insane. That’s our interpretation of their brand of creativity, one part of which is mentioned in this comic:

https://www.gocomics.com/frazz/2006/06/18

So what do you think of marketing communications?

A Typical Scientific Word

What’s typical is that the word uses a Latin prefix and a Greek root. This bugs come folks.

https://www.comicskingdom.com/sherman-s-lagoon for May 31, 2021

And the word isn’t even all that simple. mono is Latin, meaning “one,” but it’s derived from the Greek monos meaning “alone.”

Lithos is Greek for “stone,” by the way. The material. The thing you can hold in your hand is petros, a rock.

Not What I Do

Not much content today; just a reminder that unlike this guy, I never correct anyone’s writing unless they ask.

https://www.gocomics.com/brewsterrockit/2021/05/30

I notice that the imprint on the field doesn’t quite match the guy’s comment…

A Linguistic Math Question

Here’s the question: Is it a prefix or is it a root?

https://www.gocomics.com/andertoons/2021/05/29

Spoiler: The root is “-metry,” meaning to measure. “Geo-” is an adjectival prefix telling what is being measured.

An Old Vocabulary Joke

I’m certain that I’ve mentioned this word in the past…

https://www.gocomics.com/frazz/2006/02/09

…but who ever reads this whole blog? Worth repeating. I hope none of you are ever nauseous.

How many synonyms can you think of?

Euphemisms

You know what a euphemism is, right? It’s a nice word or phrase for something nasty. Here’s a comic on the subject:

https://www.gocomics.com/barneyandclyde/2021/05/19

What would you say is a euphemism for vaccine hesitancy? Or would you say “vaccine hesitancy” is a euphemism for something else?

Another “Per” Mistake

Some people who can’t write well use the phrase “as per.” This is incorrect (we call it a solecism—a language mistake). “Per” means “according to,” so writing what amounts to “as according to” makes no sense.

Well, I just ran into a different goof using “per”:

Between the lines: Per to the Chamber, the average attack takes systems down for 21 days and it can take nine months or more to fully recover.

https://www.axios.com/newsletters/axios-login-b2e29a7e-b591-4cd0-8f56-bd85199b148a.html

“Per to”??? Come on folks; you want to say “according to to”?

The Axios folks are pretty professional; I suspect this was a typo, and not on purpose. Still, don’t do it!

A Seldom-used Singular

I think I mentioned this once before (check the search box to find out) and I rather suspect an infant wouldn’t really know this, but it’s nicely put.

https://www.gocomics.com/thatababy/2021/05/15

I think it’s nicely put…